Use technology to your advantage!
The digital security of retail companies in Brazil is constantly being tested. New attempts at virtual attacks happen daily. Cybercriminals use increasingly sophisticated techniques to break into systems, steal sensitive data and provide denial of service attacks.
With the evolution of the Internet of Things (IoT) and mobile devices, it is practically impossible to not use all this technology in favor of your business. The interaction with your customers, in a dynamic and automated way, takes the buying and selling experience to another level. Consequently, the security environment to be monitored becomes much more complex.
In addition to applications, Wi-Fi connections, websites and other virtual tools, point-of-sale (POS) systems are also frequently targeted by cybercriminals, who take advantage of loopholes in credit and debit card readers to access sensitive data, for example.
As well as financially, the company also suffers damage to its image. After all, having a well-recognized brand makes all the difference in the business world, especially in the Retail sector. Reputation comes first!